Tired of waiting to be called for interviews? Then how about taking the interview to the employer?
Good Story, But Nobody Knows
You have great qualifications and a good story to tell about the value you provide to organizations. Only problem - you can't get past the gatekeepers, the applicant tracking software (ATS) systems, or any number of other hurdles candidates face when competing for a position. The problem is a two-way street - employers too often never see numerous qualified candidates due to technical glitches. Still, with the number of resumes employers receive for each position posted (generally hundreds), a platform was required to help parse resumes and screen candidates. Not a perfect system, but improving. Still, that is small comfort to individuals conducting a job search.
Network, network, network! Who you know and who your contacts know remains the best method of tapping into the hidden (unadvertised) job market. Turns out though the jobs aren't so much hidden as simply requiring more effort than pushing a button and uploading a resume. If only it were that easy. Nevertheless, employers must find the best qualified candidates while insulating themselves to the enormous wave of resumes received. Therefore, it can be very difficult to secure referrals to just the right people.
When Time Matters, Be Bold
We know employers want and need as much information as possible about candidates before scheduling interviews. Often, a brief phone call or Skype screening is conducted before the real interviewing process begins with strong candidates. What can qualified (yes, you have to have the basic qualifications outlined in the job posting) candidates do to increase their odds? We believe going the extra step of adding media to your "marketing" resume and LinkedIn profile will help.
What is the "marketing" resume? It's the resume used when networking, not the resume used when formally applying for positions. Employers must conduct hiring practices in compliance with federal regulations that prevents workplace discrimination - the Equal Employment Opportunity Commission (EEOC). However, the Internet and social media have already provided numerous methods for employers to learn more about candidates before scheduling interviews and the electronic gatekeepers pose a significant barrier.
Video, Audio or Both
This We call it the 4DResume - time being the fourth dimension. We recommend short audio/video segments of 45 seconds to one minute (or just audio for those with stage fright) linked to specific positions. Candidates can directly tell an employer how their background is aligned with the employer's needs and how they previously resolved problems the employer may now be experiencing. This is the story you want to tell during an interview - the interview you haven't been called for even though you're a perfect fit for the position.
This isn't Hollywood and there are no scripts to memorize, and the recordings can be done from the comfort of your home and with as many "takes" as required. We'll handle the technical components. Of course, if you're comfortable with the technical side of recordings, then you can add in these mini-stories yourself into your marketing resume.
How it Works
Indivduals that want to pursue this option and would like our assistance must have: